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Nirvana Beauty Lounge
Nirvana is a brand new nail salon who needed a social media strategy to help position them in the Reno market. We put together a guide that helped direct what type of posts should be added, their social media voice, and what visual elements should be included to best meet their goals and branding. We gave photography direction and created social media templates that can be added and changed by the client to share events and promotional items in a way that still fits their branding. Additionally, we helped with hashtag creation and looked into their social metrics to discover the best times to post for their audience and industry. Based on all these things we put together a social calendar to make their social strategy go as easy as possible while also helping to share their brand to their potential audience.