Tactile Branding or Interior Design
Tactile branding or sensory branding is a type of
marketing that appeals to all the senses in relation to the brand.
In today’s day and age, the most successful brands are the ones that deliver feelings and emotions. By stimulating the senses like sight, hearing, taste (you know, the senses), emotions will be delivered. This is very effective, because our senses are directly linked to the limbic part of our brain responsible for memories, feelings, pleasure and emotions. When a brand tickles multiple senses, we experience the brand more profoundly and connect with it on a deeper emotional level.
Reaffirming a potential client’s choice to walk through your door should be job number one when it comes to filling your space. This can include but is not limited to interior design. Anyone who comes in contact with your brand should be captivated by all the thoughtful details that went in to each piece of branding. This means sitting down and brainstorming the best way to grab the attention of all five senses.
EXAMPLES OF TACTILE BRANDING:
Signs + Signage
Decor + Lighting
HOW MABBLE DETAILS CAN HELP:
Fine wood working
Structural wood working
Costumes or masks
Painting (large and small scale)
Work with us
The possibilities for design are endless and we have the experience to tell your story in an effective and original way. We can help discover messaging that best fits your business and turn it into a great design. Contact us today to get started!REACH OUT